Intimate Yoga

Objective

Create a new look for Intimate Yoga. The new logo should help to differentiate Intimate Yoga from other companies and similar organizations. It should also convey the concept of the service to its potential customers.

About Intimate Yoga

A yoga studio located in San Jose, California, Intimate Yoga teaches couples above 21 years of age couple yoga and routines for a blissful marital life. Yoga taught here helps to have greater flexibility, boosts body confidence, increases energy levels, releases stress and calms down the mind.

Branding Concept

Intimate Yoga is a brand that stands for love and intimacy between a couple. Pink and blue signify the two genders. Brown used for the text is the skin tone, which is common to both male and female. Symbol used in the logo is that of infinity. This depicts the outcome of joining the yoga studio - infinite bonding between the couple.